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1.0Hållbar sponsringhttps://www.hallbarsponsring.seFrans Franssonhttps://www.hallbarsponsring.se/author/frans-franssoncaddie-se/INTERVJU: "Vi utgår alltid från upplevelsen" » Hållbar sponsringrich600338<blockquote class="wp-embedded-content" data-secret="VZQnJ0Dzd3"><a href="https://www.hallbarsponsring.se/2020/01/22/intervju-vi-utgar-alltid-fran-upplevelsen/">INTERVJU: ”Vi utgår alltid från upplevelsen”</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.hallbarsponsring.se/2020/01/22/intervju-vi-utgar-alltid-fran-upplevelsen/embed/#?secret=VZQnJ0Dzd3" width="600" height="338" title="”INTERVJU: ”Vi utgår alltid från upplevelsen”” – Hållbar sponsring" data-secret="VZQnJ0Dzd3" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://www.hallbarsponsring.se/wp-content/uploads/2020/01/profilbild_1.jpg960960Vi fick en intervju med Anders Mattsson som har ansvar att driva och utveckla Göteborgsvarvet Expo. Anders berättar bland annat mera om målgruppsmatchning, vilka motiv deras sponsorer efterfrågar idag och vikten av att utgå från upplevelsen i sin paketering.